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  1. #1
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    Default National Luna / Snomaster

    I'm not sure if National Luna should sue, or be complimented that their near-identical competitor is using National Luna's name in their Google ad.

    Click image for larger version. 

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  2. #2
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Grant Spolander View Post
    I'm not sure if National Luna should sue, or be complimented that their near-identical competitor is using National Luna's name in their Google ad.

    Click image for larger version. 

Name:	Screen Shot 2021-04-22 at 6.52.59 PM.png 
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    How the....
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  3. #3
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    Default Re: National Luna / Snomaster

    Chilling!
    ZS6VL


  4. #4
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    Default Re: National Luna / Snomaster

    Report to Google can cost them their Adwords account.

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    Default Re: National Luna / Snomaster

    Maybe typing in fridges would bring this up by giving you an option, bet if you looked down the page it would also bring up the forum
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    Default Re: National Luna / Snomaster

    Snomaster marketers are not stupid. Maybe there is a deal between them.....maybe a take over....etc. Covid brought more than a dry throat.
    Last edited by Dungbeetle; 2021/04/23 at 05:20 AM.
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  7. #7
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    Default Re: National Luna / Snomaster

    Works fine for me?




    Snomaster - South Africa - Freezer/ Fridges & More
    Ad∑https://www.snomaster.co.za/






    010 822 0263



    Leading Manufacturer And Supplier Of High End Chillers, Fridge/Freezers, Ice Makers & More. Wide Selections Of Products Ideal For Commercial, Home & Camping. Built To Last...
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  8. #8
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    Default Re: National Luna / Snomaster

    If my memory servers me correctly, the owner of Snow Master used to work for and helped develop the previous range of NL fridge/freezers. I heard somewhere that they both worked at the company that made Zero Freezers and left together to start NL.

    I also know that Peter Schlement, owner and founder of NL and the owner of Snowmaster are still friends.

    Maybe they are working together to counter the imports from China and Australia?
    Last edited by mvcoller; 2021/04/23 at 08:21 AM.
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  9. #9
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by mvcoller View Post
    If my memory servers me correctly, the owner of Snow Master used to work for and helped develop the previous range of NL fridge/freezers. I heard somewhere that they both worked at the company that made Zero Freezers and left together to start NL.

    I also know that Peter Schlement, owner and founder of NL and the owner of Snowmaster are still friends.

    Maybe they are working together to counter the imports from China and Australia?


    Good if that is the case for business. Splitting R&D costs. Similar what is happening in Auto world
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  10. #10
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by hunter26 View Post
    Maybe typing in fridges would bring this up by giving you an option, bet if you looked down the page it would also bring up the forum
    I've known the folks at National Luna for many years, and I can assure you there's no arrangement between them. But as you say, times are tough, and when they are, business ethics aren't always first on the list. See another example below. That looks like a piggy-back ride to me.

    Click image for larger version. 

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  11. #11
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by mvcoller View Post
    If my memory servers me correctly, the owner of Snow Master used to work for and helped develop the previous range of NL fridge/freezers. I heard somewhere that they both worked at the company that made Zero Freezers and left together to start NL.

    I also know that Peter Schlement, owner and founder of NL and the owner of Snowmaster are still friends.

    Maybe they are working together to counter the imports from China and Australia?
    Snomaster is an import from China.

  12. #12
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Mtber View Post
    Works fine for me?




    Snomaster - South Africa - Freezer/ Fridges & More
    Ad∑https://www.snomaster.co.za/






    010 822 0263



    Leading Manufacturer And Supplier Of High End Chillers, Fridge/Freezers, Ice Makers & More. Wide Selections Of Products Ideal For Commercial, Home & Camping. Built To Last...
    They're obviously bidding (paying google) for 'National Luna' as a keyword, so searching for Snomaster won't generate the same result. An example would be like GWM using Toyota's name to drive traffic to GWM's website.

  13. #13
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    Default Re: National Luna / Snomaster

    I am not getting that result.
    Attached Images Attached Images  
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  14. #14
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Grant Spolander View Post
    I've known the folks at National Luna for many years, and I can assure you there's no arrangement between them. But as you say, times are tough, and when they are, business ethics aren't always first on the list. See another example below. That looks like a piggy-back ride to me.

    Click image for larger version. 

Name:	Screen Shot 2021-04-23 at 8.16.36 AM.png 
Views:	70 
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    Quote Originally Posted by Grant Spolander View Post
    I'm not sure if National Luna should sue, or be complimented that their near-identical competitor is using National Luna's name in their Google ad.

    Click image for larger version. 

Name:	Screen Shot 2021-04-22 at 6.52.59 PM.png 
Views:	310 
Size:	92.6 KB 
ID:	613349
    Quote Originally Posted by Grant Spolander View Post
    They're obviously bidding (paying google) for 'National Luna' as a keyword, so searching for Snomaster won't generate the same result. An example would be like GWM using Toyota's name to drive traffic to GWM's website.
    Did you actually google "snomaster" and find the link description that you posted?

    I googled and could not find the one you posted..

    I would take care of posting false news.. Especially with the forum name that you have
    Last edited by Hedgehog; 2021/04/23 at 08:59 AM.
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  15. #15
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Hedgehog View Post
    Did you actually google "snomaster" and find the link description that you posted?

    I googled and could not find the one you posted..

    I would take care of posting false news..
    I was searching Google (on desktop) for National Luna products and this came up. I can assure you that I don't make a habit of photoshopping screen grabs in an attempt to post fake news. The last time I checked my name wasn't CNN.

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  17. #16
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Grant Spolander View Post
    I was searching Google (on desktop) for National Luna products and this came up. I can assure you that I don't make a habit of photoshopping screen grabs in an attempt to post fake news. The last time I checked my name wasn't CNN.

    Ah!

    My mistake was to google snomaster, not National Luna.. Now I get it
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  18. #17
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Hedgehog View Post
    Did you actually google "snomaster" and find the link description that you posted?

    I googled and could not find the one you posted..

    I would take care of posting false news.. Especially with the forum name that you have
    I googled National Luna camping fridges again on a completely new browser and this came up... see pic attached.

    Click image for larger version. 

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  19. #18
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Grant Spolander View Post
    I googled National Luna camping fridges again on a completely new browser and this came up... see pic attached.

    Click image for larger version. 

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    Which browser?

  20. #19
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by Grant Spolander View Post
    I googled National Luna camping fridges again on a completely new browser and this came up... see pic attached.

    Click image for larger version. 

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    that is because your search words include "camping fridges"
    If you expand the arrow to the right, you should see some other results too (because the two words are used independently as "camping" "fridges"..)
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  21. #20
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    Default Re: National Luna / Snomaster

    Quote Originally Posted by N0ddy View Post
    that is because your search words include "camping fridges"
    If you expand the arrow to the right, you should see some other results too (because the two words are used independently as "camping" "fridges"..)
    Look at the ad at the bottom of the image, not the shopping suggestions. It's no secret that many companies bid on their competitor's names, but to actually include your competitor's name in your ad copy is next level and arguably open to legal action. Not to mention misleading to the public.

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